How to Write an Airbnb Title That Attracts Clicks
⚡ 50 characters. That's all you have to convince a traveler to click on your listing instead of the neighbor's.
The Importance of the Title in Airbnb SEO
Your Airbnb listing title is your first (and sometimes only) chance to capture a traveler's attention. On average, a user browses dozens of listings before clicking. Your title needs to stand out.
The 3 Golden Rules
Rule #1
Respect the 50 character limit. Airbnb truncates titles that are too long.
Rule #2
Start with the most important. Property type or key argument.
Rule #3
Use visual separators like • or | to structure.
Formulas That Convert
Formula 1: Type + Key Argument + Location
"Design Loft • 30m² Terrace • Le Marais"
Formula 2: Experience + Capacity + Proximity
"Family Haven 6 guests • Beach 100m away"
Formula 3: Adjective + Type + View/Unique Asset
"Charming House • Vineyard View"
Mistakes to Absolutely Avoid
"Nice well-located apartment"
"SUPERB STUDIO SEA VIEW"
"T3 apartment ref.12345"
"The BEST apartment in Paris"
Before/After Examples
| ❌ Before | ✅ After |
|---|---|
| Paris center apartment | Haussmann Studio • Opera 5min • Bright |
| House with garden | Family Villa • Private Pool • Absolute Calm |
| Sea view studio | Ocean View Cocoon • Sunset Balcony • Biarritz |
🎯 Generate Your Optimized Title
Lacking inspiration? KleoScribe analyzes your property and generates SEO-optimized titles for Airbnb. Our AI takes into account:
- ✓ Your property type and capacity
- ✓ Your location and nearby points of interest
- ✓ Traveler search trends